Brands affect perceptions of preschoolers

Originally published at Lemmingworks. You can comment here or there.

Mind Hacks: Brands affect perceptions of preschoolers

A recently published study [Arch Pediatr Adolesc Med — Effects of Fast Food Branding on Young Children’s Taste Preferences, August 2007, Robinson et al. 16(8): 792] on brand influence has reported that preschool children perceive carrots to taste better when they come out of a McDonald’s bag, even though the company doesn’t sell carrots.

The study shows that even very young children have internalised advertising and that it significantly affects their perception of the outside world.

This isn’t much of a shocked, but it is nice to have some hard evidence behind it.

ANDREAS HELGSTRAND - WEG2006 Freestyle Final

Originally published at Lemmingworks. You can comment here or there.

superaleja needs a laptop to do second life

Originally published at Lemmingworks. You can comment here or there.

I just updated the superaleja needs a laptop to do second life page: Donations $1885 USD and $47,000 lindens! We need $250 to make this happen. Can you spread the word and help?